1.) Creating awareness and public campaign programmes

  • Household visits
  • public meetings
  • Street plays
  • Swasthya Sankalpa for students (programmes for resolving to live a healthy life)
  • public awareness rally
  • awareness through pamphlets and public address
  • women’s conference
  • seminars and training
  • screening of films
  • press conference and reports
  • village survey
  • Grama Swasthya programmes ( For elected members of Village, Talluq and District Panchayats)
  • workshops and competitions
  • colony development programmes

2.) Public opinion, skill development and pressing the demands

  • Pressurizing the departments concerned to take effective action against unauthorized and illegal activities like illicit liquor trade, unauthorized sale of liquor, cock-fights, gambling, betting etc.
  • Contacting elected representatives, presenting reports, placing demands and conducting rallies.

3.) Community Treatment Camps (Deaddiction Camps)

  • Arranging de-addiction camps using the resources of the community and with the co-operation of the local people.
  • organizing camps through people’s participation and with the help of the community.
  • organizing committees within the community and delegating the responsibility of building an addiction- free society.
  • maintaining social awareness in the community through camps.

4.) Meetings of Nava Jeevan Samithi and organization

  • Motivation camps
  • Felicitation function
  • Distribution of identity cards
  • Annual function, New life function
  • Monthly meetings of the de-addicted
  • Hundred day function
  • Family information camp
  • Nava Jeevana meetings
  • Camp consultation meeting
  • Meeting of de-addiction committee
  • General body meeting
  • Advisory Meeting
  • Talluq / District / Zonal / Village committee meetings.
  1. Household visits: The main purpose of household visits is to meet those who were de-addicted either by attending the Forum’s de-addiction camps or by self motivation; find out their general progress since de-addiction and offer solutions to their problems, if any. Evaluation is done especially of those who were participants of the camp. The visitors also focus on those who do not attend the Nava Jeevan Samithi Meetings. The visitors are volunteers of the Forum, its Office Bearers and Sevaprathinidhis (service representatives) of the Rural Development Project and these visits take place continuously. At least 25000 household visits take place every year.
  2. Awareness and publicity programmes: The Forum has been arranging awareness and publicity programmes in the urban and rural areas according to the requirement of the region. Awareness is created in public places through street plays and skits. Publicity is also given through pamphlets, stickers and colour paintings. Arrangements have been made to bring together famous painters of the state and get paintings done on different themes related to the subject. Opportunities are provided to students of schools and colleges to participate in this programme and get information.
    Rallies, conferences and seminars are arranged by bringing resource persons like doctors, expert psychiatrists, trainers, religious leaders etc. In this way, the Forum has been working continuously to bring peace and harmony in society. Efforts have also been made to build an addiction -free society using the medium of radio for advertisements, broadcast of opinions of school children, opinions of experts etc.
    In order to make the programmes of the Forum reach the viewers both at the national and international level, website and facebook of the Forum have been opened. The website address is: www.janajagruthi.org and Jana Jagruthi Facebook Page.
    Thus, through a minimum of 300 awareness and publicity programmes per year, the Forum brings awareness to more than one lakh persons.
  3. De-addiction Camps: The de-addiction camp is Dr. Veerendra Heggade’s plan to wean away the liquor addicts from alcohol at their doorsteps. Started in 1997, this has become one of the most demanded programmes through the co-operation of the community. For its success, an organizing committee consisting of respectable persons of the locality in constituted and the camp is run by the active co-operation of the community.
    A camp is of 8 days’ duration and a team of experts does individual and family counselling in order to bring a change of mind in the addict. Besides the actual participants, local people also come to these camps, take part in the activities, become aware of the liquor menace and give up drinking by self motivation. The entire expenses of these camps are borne by the community and follow up programmes are organized. Nava Jeevan Samithi of the de-addicted are formed to help them lead a permanently -addiction -free life. On an average, 80 people attend a camp. Of those who attend, 70% give up drinking for ever and live a new life. Working plans are made for conducting 150 camps annually for which the community spends Rs. 3 crore. During the last 19 years, 914 camps were organized and 60481 people have been treated to become de-addicts(upto March 2016).

    Serial no. District Total camps Total no. of campers
    1 Dakshina Kannada 294 16945
    2 Udupi 150 8904
    3 Kodagu 34 3219
    4 Chikkamagaluru 40 2930
    5 Shivamogga 59 4712
    6 Uttara Kannada 76 4794
    7 Haveri 12 870
    8 Dharawada 14 951
    9 Gadaga 13 774
    10 Tumakuru 44 3739
    11 Belagavi 31 2690
    12 Kasaragodu 7 639
    13 Mysuru 14 1481
    14 Chamarajanagara 7 582
    15 Davanagere 8 583
    16 Koppala 7 476
    17 Chithradurga 10 869
    18 Hassan 5 555
    19 Mandya 5 470
    20 Raichuru 4 264
    21 Bagalakote 5 416
    22 Bellary 6 433
    23 Bengaluru 6 426
    24 Special Camp 63 2759


  4. Navajeevana Samithi: After the camp, New life Committees are formed in the villages bringing together the de-addicted people of the respective villages. Members of the New Life Committees meet periodically, share their experiences, sing bhajans and spend time in good company. They discuss their individual problems as well as the problems of the village. They start the habit of saving. They talk about the de-addiction camp too. The State Forum provides them with a minute book (to record the minutes), pamphlets, badges and identity cards. At present, there are 3107 New Life Committees in 23 districts and the total membership is 39802 (upto March 2016).
    Serial No. District Total new life committees Total members
    1 Dakshina Kannada 1059 11581
    2 Udupi 499 5190
    3 Kodagu 83 2337
    4 Chickamagaluru 142 2467
    5 Shivamogga 272 3398
    6 Uttara Kannada I 173 1689
    7 UttaraKannada II 184 2064
    8 Haveri 56 712
    9 Dharawada 25 482
    10 Gadaga 29 506
    11 Tumakuru  I 50 1068
    12 Tumakuru  II 84 1281
    13 Belagavi  I 29 795
    14 Belagavi  II 94 1273
    15 Kasaragodu 21 395
    16 Mysuru 88 1111
    17 Chamarajanagara 40 429
    18 Davanagere 28 437
    19 Koppala 2 281
    20 Chitradurga 13 559
    21 Mandya 36 430
    22 Raichuru 9 152
    23 Bagalakote 23 405
    24 Bellary 29 327
    25 Bengaluru(R) 13 193
    26 Hassan 26 340

    Monthly meeting and distribution of certificates
    After the camp, camp-wise monthly meetings and hundredth day celebrations are held. Monthly meetings are conducted at the place where the camp was held whereas the hundredth day celebrations are organized at Dharmasthala. On this occasion Nava jeevan samithi members are registered and certificates are given. So far, 16592 de-addicted persons are registered and certificates given to them.
    Registration of members of the Nava Jeevana Samithi
    Software has been prepared to obtain the complete details of Nava jeevan samithi by registration of the committees and its members. Through this, the details of de-addiction camps, participants in the camps, Nava Jeevan Samithi and volunteers can be obtained from the central office. In the same way, evaluation of the de-addicted is done through a village-wise survey. Registration of all the 914 camps conducted so far has been completed.
    In all the Taluks where de-addiction camps were held, a discussion is organized. Through this, status details of the members of Nava jeevan samithi have been collected. 29 programmes were conducted in 09 districts motivating the members to progress independently. Also, a Taluk-wise list of volunteers who are ready to serve in this respect is prepared.
    -Training for motivators.
    Those among the members of Nava jeevan samithi who have leadership qualities have been identified and training given to them to manage the Nava jeevan samithi independently.
    -Hundredth day celebration.
    People who were de-addicted by being treated at the de-addiction camps run by the Forum observe the hundredth day of their de-addiction by visiting Shree Kshetra Dharmasthala, having the darshan of Lord Manjunathaswamy, meeting the Dharmadhikari Dr. Veerendra Heggade and getting his blessings. The Forum gives them a certificate which is handed over to them by Dr. Heggade himself.
    More than 60 teams visit the Kshetra every year and get the benefit of this programme.
    Correspondence with the de-addicted.
    In order to find out how the campers who were de-addicted are doing, the Forum sends them letters enquiring about their welfare. Correspondence is maintained with all those who attended the camps and are living a liquor- free life for more than two years. Initially the camp officers and health workers write the letters in their spare time and some of the de-addicted reply to them. So far, letter contact has been made with more than 3030 members. Separate arrangement is made to look after this. The response is good.
    Gift of house for the de-addicted:
    Sri Shreedhara Achari, a member of Nava jeevan samithi, living at Gumpadadda, Kettigudde Road, between Pujalkatte and Puria, Maladi village of Belthangady Taluk was gifted a four room house measuring about 400 sq.ft. at a cost of Rs. 4 lakh with the co-operation of all.

  5. Gandhi Jayanthi Programme: October 2nd is the birthday of Mahatma Gandhi who dreamt of a liquor- free society. This day is celebrated every year on a grand scale. On this occasion, those who got de-addicted either by attending the camp or self motivation, are felicitated. Lakhs of people attend these grand awareness conferences held throughout the state. This programme is conducted through the district Forum. Annually, 110 programs are organized simultaneously throughout the state. On this day specially, marches and rallies are held in district headquarters. Keeping in mind Gandhiji’s idea of a society free from bad habits, awareness is created through tableaux, slogans, fancy dresses, placards and music band. Thousands of people take part in these rallies.
  6. Religious and welfare (Subhiksha) programme: It is Dr. D. Veerendra Heggade’s opinion that progress can be achieved when awareness comes along with ‘Dharma’ or religious faith. In accordance with this idea, religious and welfare programmes are organized through Shree Kshetra Dharmasthala Rural Development Project in collaboration with the Forum. It is believed that in order to get rid of the evil of addiction and bad habits the divine path which gives peace and comfort should be followed. So, awareness is created through organizing ‘Shaneeshwara Pooja’, Sathyanarayana Pooja’, Street Bhajans etc. 243 programmes of this kind are organized every year and more than one lakh people get the benefit of this.
  7. Women’s Awareness programme: If addiction and bad habits are to be eradicated, women should be strong. So, women members of the community belonging to the Rural Development Project were gathered and information imparted to them. Believing that the Govt. and the common people will wake up when women take a major role in the movement, the Forum has pursued this programme. Women of ‘Jnanavikasa’ Programme of SKDRDP and members of ‘Mahila Mandal’ join the programme to strengthen it. 35 programmes are organized annually, involving about 25000 women.
  8. Demand: The Forum has always tried to control illegal and anti-social activities. When license is given to extra liquor shops, the Forum has protested. Memoranda have been given to the Chief Minister, Home Minister, Excise Minister, Members of Parliament, M.L.A.s, Ministers in Charge of the district, Deputy Commissioners, Excise Deputy Commissioners, Tahasildars and the Police Department urging them to take disciplinary action. Owing to the organizational strength of the Forum, the Govt. has not given license to extra liquor shops. It is also observed that some people who were selling liquor illegally are backing out. More than 100 demand programmes have been organized through district and state Forums every year.
  9. Meetings of the Forum: In accordance with the bylaws of the Forum, regular meetings of the State/ Advisory Board/ District/ Taluk/ Circle Committees are held and review of the action plan, its implementation and progress are reviewed.
  10. Swasthya Sankalpa (Resolution to Lead a Healthy Life): The Forum is conducting this ambitious programme in order to awaken the young students against the evil of addiction and bad habits so that a strong and healthy society may be built. For this purpose, the Forum has trained 784 Resource Persons and equipped them with training materials. They show great interest in conducting this programme.
    On an annual basis, more than 700 programmes are conducted in different schools and colleges to awaken about 1.25 lakh students against the evils of drinking, drugs and other anti social activities.

    Serial No. District Total programmes Total students
    1 Dakshina Kannada 1189 174433
    2 Udupi 976 122771
    3 Kodagu 181 39656
    4 chikkamagaluru 256 26736
    5 Shivamogga 302 14227
    6 Uttara Kannada i 168 23853
    7 Uttara Kannada ii 75 12959
    8 Haveri 52 8888
    9 Dharawada 70 8064
    10 Gadaga 28 4985
    11 Tumakuru i 254 29480
    12 Tumakuru ii 70 11582
    13 Belagavi i 96 11304
    14 Belagavi ii 118 16053
    15 Mysuru 294 50624
    16 Davanagere 50 18805
    17 Chamarajanagara 71 8229
    18 Kumble 17 2700
    19 Koppala 26 4266
    20 Chitradurga 42 6171
    21 Hassan 3 404
    22 Mandya 88 8865
    23 Raichuru 17 3161
    24 Bagalakote 56 7815
    25 Bellary 23 3237
    26 Bengaluru (R) 4 500
  11. Documentaries: Four short documentary films have been prepared to strengthen the Swasthya Sankalpa programme.
    ‘Nasheyemba Naraka’ (unveiling the world of intoxication):This 25 minute documentary is about the uses and abuses of intoxicating substances, its harmful effects with statistics. It is complementary to building a healthy younger generation. It can be used for training in schools and colleges.
    Pragatigagi Janajaruthi (about the Forum):It deals with the birth of the Forum, the struggles, development, revolutionary steps, attracting addicted people to the camps, the objects of the forum, creating awareness against bad habits. It is used in the programmes arranged at the community level. It is of 19 minutes duration.
    Nadige Navajeevanadedege (suggestions for liquor free life):This is a documentary useful to the participants of the de-addiction camps to lead a liquor free life in future. This 30 minute documentary is used in the de-addiction camps.
    The liquor Demon (documentary based on story)This is a documentary depicting the horror and tragedy of drinking to create awareness against the bad habit. This is convenient to be used in public meetings and functions. Its duration is 15 to 20 minutes.For all these four documentaries, Rs. 17 lakh has been invested by the Forum and the Project. The well-known film/serial producer and Managing Director of “Shrutalaya Film Makers Co.”, Mr. T.S.Nagabharana has produced these films.